3 Creator Economy Business Ideas You Can Steal

What's up friends,

Today I'm sharing 3 business ideas I had but will probably never try.

They all center around creators.

Third one is my favourite - let me know your thoughts, amigos.

Yup. You pay me to tell you how to give Uncle Sam those hard-earned dollars.

On a serious note, there are a lot of unique financial questions creators find themselves wondering about:

👉 How do I record that brand deal?

👉 Should I incorporate?

👉 I paid $5K to make this content piece, I don't want to pay taxes on it. What do I do?

Now, this has probably been done in some way.

That being said, I think it could CRUSH if it was creator economy-ified... like Passionfroot's site.

A company like this could:

👉 Build a gorgeous referral program, because services would be high ticket

👉 Dominate the SEO game for this niche

👉 Make TikTok content that prints

Brands only pay for the views the creator gets. 

Creators turn into marketers for their favourite brands.

Favourite, with a U, by the way - I'm Canadian.

I talked about this in this post, but I think it's worth sharing for the 5 new subscribers 😎

The idea's that you build a platform brands can sign up for, and allot a budget for a given creator campaign.

Upload all creative assets, talking points, etc. that a creator might need.

Creators - at their own will - then take these assets and post content on TikTok/IG/YouTube.

Creators are given a score based on followers, engagement, how well they followed the campaign guidelines, etc.

Based on that score, they are paid a certain percentage of the budget.

It's a pretty unsexy business, but I know brands would be willing to give it a shot.

It's pretty damn cool. I like to read them just to read them.

But what about the other side?

Me, you, and the Man upstairs know there are some creators that are a NIGHTMARE to work with.

So how about a platform where influencer marketing managers can sign-up, and anonymously spill the tea on what it's like to work with Creator X.

Maybe they:

👉 Take forever to answer emails

👉 Are a pain in the a** about payment

👉 Don't follow brand guidelines

Whatever the case is, there's a case to be made that people would sign up for this.

See ya

Anyways, that's all from me today.

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Thanks for reading. Hope you come back.

Your friend,

Stewart The Koala.